GN Resource Library

Thoughts, stories and ideas.

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Canada: International expansion guide

Canada: International expansion guide

How AI is redefining recurring revenue, margin, & services

How AI is redefining recurring revenue, margin, & services

Value metrics scorecard for pricing

Value metrics scorecard for pricing

How to evaluate value metrics for pricing

How to evaluate value metrics for pricing

Pricing committee sample agenda

Pricing committee sample agenda

5 sources of LTV leakage

5 sources of LTV leakage

IPO Prep & readiness: Basic legal & practical requirements

IPO Prep & readiness: Basic legal & practical requirements

The playbook for monetizing AI

The playbook for monetizing AI

Pricing responsibility map (by ARR)

Pricing responsibility map (by ARR)

Options for managing customer risk questions

Options for managing customer risk questions

Crisis communications: Sample workflow & holding statements

Crisis communications: Sample workflow & holding statements

Understanding your Ethical AI posture

Understanding your Ethical AI posture

16 insider tips for getting the most out of AWS Marketplace

16 insider tips for getting the most out of AWS Marketplace

How to collaborate with major analyst firms

How to collaborate with major analyst firms

M&A playbook for CLOs

M&A playbook for CLOs

AI systems: Examples of auditable, explainable, and bias-aware design

AI systems: Examples of auditable, explainable, and bias-aware design

ABM or PLG? Guidelines for selecting a marketing motion

ABM or PLG? Guidelines for selecting a marketing motion

GN Partnerships directory

GN Partnerships directory

India-based teams: Two offshoring approaches

India-based teams: Two offshoring approaches

Universal jobs-to-be-done interview guide

Universal jobs-to-be-done interview guide

Setting up an AI content production engine

Setting up an AI content production engine

Measuring your Analyst Relations program

Measuring your Analyst Relations program

Customer contracts: Risk map

Customer contracts: Risk map

AI search strategy: sell the idea, not the product

AI search strategy: sell the idea, not the product

2025 GN Cybersecurity Budget & Staff Benchmark Survey

2025 GN Cybersecurity Budget & Staff Benchmark Survey